Welcome, AE Transformation attendees
I hope you enjoyed our session together.
Below are the questions for the quadrants that I mentioned.
You can also click on this link to see a detailed list of the video production tools that I use (and you can too).
Sample Questions For The Same Side Quadrants
Schedule a Call
As promised, it's your 20-minutes to help in any way I can. Use the calendar below to pick a time that works best for you.
If you want to:
Then, keep reading. This is for you.
You are one of the best advisors out there.
You're a trusted resource. Your current clients love you. The world just changed, and you know that business-as-usual won't drive the growth that you know is possible.
That's not your fault. Thankfully, it's a solvable challenge.
Welcome to the Same Side Advisor Academy
Master an approach to growing your practice that everyone can embrace... especially your new clients
You'll discover:
Define your market
Narrow your focus to the clients who you know will greatly value your approach
Attract your ideal clients
Do you ever worry that your message sounds too much like everyone else's? Use this tool to help you figure out how to stand out
Leverage Referrals
Bring in more clients without reaching out individually
Establish Your Expertise
Discover how to create a never-ending stream of content that will bring clients to you
Get a plan to make 2021 even stronger for your practice.
Structure of a first meeting... what makes it good or not
Elements of a successful second meeting
When and how to ask for the business
Onboarding
Confirming "results"
Seeking referrals
"Within three years of adopting Same Side Selling, our sales grew from $17M to over $100M without adding a bunch of salespeople."
-HOWARD ROGERS, CEO + President of BrightClaim
Better conversations = Better results
If you landed one extra client per quarter, what would that do for your business? If the value of that incremental growth doesn't pay for this investment many times over, than it may not be for you.
"Ian gave us the concepts and tools that turned engineers and consultants into our top revenue generators."
-DAVID CAMPBELL, COO of Optimal Networks
We're capping registration at 12 advisors.
Think of this as the guidance you need to propel your firm forward in 2021. This is highly interactive. We're going to meet every week for six weeks (excluding the US Holiday week of November 23), and the people who will get the most out of it are the ones who will be joining us live.
6-week program starting November 2
$6000 $3500 USD
- Week 1 - Define your ideal clients and the language for the questions you address for them
- Week 2 - What makes you unique in your space? Establish your Client Vision Pyramid
- Week 3 - How to attract your ideal clients (content marketing) including content strategy meeting
- Week 4 - Video, webinars, and technology
- Week 5 - Client Success Roadmap - From first meeting, to 2nd to asking for business
- Week 6 - Confirming results, seeking referrals, developing centers of influence
We'll check back in with each other in January and February, and role play calls.
This is a zero-risk program.
"We were not growing as fast as we wanted. Only 20% of our Small Business team was hitting their number. We brought Ian in for our national sales meeting. One year later, our growth has skyrocketed and 90% of the Small Business team is hitting their revenue goal."