If you want to:
Then, keep reading. This is for you.
You are a talented professional
You're a trusted resource. Your current clients love you.
The world just changed, and you know that business-as-usual won't drive the growth that you know is possible.
That's not your fault. Thankfully, it's a solvable challenge.
Welcome to the Same Side Legal Advisor Academy
Master an approach to growing your practice that everyone can embrace... especially your new clients
What will you learn?
Define your market
Narrow your focus to the clients who you know will greatly value your approach
Attract your ideal clients
Do you ever worry that your message sounds too much like everyone else's? Use this tool to help you figure out how to stand out
Leverage Referrals
And bring in more clients without reaching out individually
Establish Your Expertise
And learn how to create a never-ending stream of content that will bring clients to you
Get a plan to strengthen your practice.
Structure of a first meeting... what makes it good or not
Elements of a successful second meeting
When and how to ask for the business
Client Onboarding
Confirming "results"
Seeking referrals

"Within three years of adopting Same Side Selling, our sales grew from $17M to over $100M without adding a bunch of salespeople."
-HOWARD ROGERS, CEO + President of BrightClaim
Better conversations = Better results
If you landed one extra client per quarter, what would that mean for your practice? If the value of that incremental growth wouldn't pay for this investment many times over, then it may not be for you.
"Ian gave us the concepts and tools that turned engineers and consultants into our top revenue generators."
-DAVID CAMPBELL, COO of Optimal Networks

We're capping registration at 12 firms
Think of this as the guidance you need to propel your firm forward. This is highly interactive. We're going to meet every week for six weeks, and the people who will get the most out of it are the ones who will be joining us live.
6-week program starting February 1
$6000 $3850 USD
- Week 1 - Define your ideal clients and the language for the questions you address for them
- Week 2 - What makes you unique in your space? Establish your Client Vision Pyramid
- Week 3 - How to attract your ideal clients (content marketing) including content strategy meeting
- Week 4 - Video, webinars, and technology
- Week 5 - Client Success Roadmap - From first meeting, to 2nd to asking for business
- Week 6 - Confirming results, seeking referrals, developing centers of influence
- A month later we'll reconvene to check in and make adjustments
This is a zero-risk program.

"We were not growing as fast as we wanted. Only 20% of our Small Business team was hitting their number. We brought Ian in for our national sales meeting. One year later, our growth has skyrocketed and 90% of the Small Business team is hitting their revenue goal."