A MODERN CULTURE OF BUSINESS GROWTH

EVERYONE CAN EMBRACE - ESPECIALLY YOUR CUSTOMER

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BUSINESSES COME TO US TO ADDRESS COMMON CHALLENGES:

Struggling to attract your ideal clients

Failing to stand out clearly from the competition

Subject matter experts reluctant to help grow the business

Measuring activity (phone calls, meetings, etc.) instead of results ($$$)?

BUILD A CULTURE OF GROWTH

The Same Side Selling Academy delivers the three components top performing teams need to succeed:

A consistent process and shared language

A playbook to address the most common roadblocks

Monthly live coaching and ongoing mentoring to develop mastery

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SAME SIDE SELLING - RESULTS MATTER

“Since embracing Same Side Selling, we’ve seen dramatic growth, have delivered tangible results for our clients, and have landed on the INC 5000 four consecutive years.”

Colin Eagen

CEO, E Group
“Ian’s honest, disarming approach to sales should resonate with any sales professional who wants to achieve dramatically greater results and maintain a high level of integrity.”

Ben Foreman

LPL Financial
“... Our company has more than doubled in size by following the Same Side Selling Method... Ian’s insights help us retain clients, sell based on value vs. price, and demonstrate the impact of our creative work for our clients. I am a massive fan.”

Raman Sehgal

Founder, Ramarketing
“Our people generally don’t like the idea of selling, but they love solving problems. Ian helped us make that mindset shift away from selling and into solving problems. That shift helped us focus on the problems we solve really well and engaged everyone in the company in solving those problems for clients and prospects – it unlocked a ton of potential in our people and the firm overall.”

Jeff Gallimore

Partner, Excella Consulting
“…Everything you thought about selling should be thrown out. This unique approach provides insightful ways to improve the probability of winning new projects by pushing you to think about your value drivers and how you solve someone else’s problems.”

Jeremy Krasner

Managing Director, Stout, Risius, Ross

SAME-SIDE SELLING SOLUTIONS

Our programs have been developed, tested, refined, and perfected over three decades across B2B organizations based on extensive research on how leaders make decisions

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                                                        Before:
                                                        
                                                            $14 million to $17 million in 3 years                                                        
                                                    
                                                        After:
                                                        
                                                            $17 million to $109 million in 3 years                                                        
                                                    
                                                        Before:
                                                        
                                                            Avg. Sale $240k | 9+ month cycle
                                                        
                                                        After:
                                                        
                                                            Several >$1MM+ sales | <5 month cycle                                                        
                                                    
                                                    “Our people generally don’t like the idea of selling, but they love solving problems. Ian helped us make that mindset shift away from selling and into solving problems. That shift helped us focus on the problems we solve really well and engaged everyone in the company in solving those problems for clients and prospects – it unlocked a ton of potential in our people and the firm overall.”                                                
                                                    —
                                                        Jeff Gallimore, 
                                                     Jeff Gallimore - Excella Consulting, 
                                                     Excella Consulting

WELCOME TO THE SAME SIDE SELLING REVOLUTION

I’m Ian Altman, co-author of Same Side Selling and creator of the Same Side Selling Academy. In my career, I grew my businesses from zero to a couple of billion dollars in value. I've had the honor of helping many other leaders to unlock a formula to achieve explosive growth with integrity

WHO WE SERVE

We serve B2B companies seeking to discover an integrity-based approach to business growth with proven results. Our members represent large global companies, small and medium businesses, and professionals who don't even think of themselves as having a role in sales. We also serve industries like wealth management where clients buy similarly to how business leaders make decisions.

A DIFFERENT TYPE OF BOOK ON SELLING

What makes Same Side Selling different from any other book on this topic is that it is co-authored by people on both “sides”: a salesman (Ian Altman) and a procurement veteran who understands how companies buy (Jack Quarles). The buyer’s perspective is baked into every sentence of the book, along with the seller’s point of view.

Ian & Jack's aim is to replace the adversarial trap with a cooperative, collaborative mindset. “We want to replace the old metaphor of selling as a game with the notion that buying and selling is more like assembling a puzzle.”

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