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Same Side Selling book

Are you tired of playing games with your customers?
The most widely used metaphors in sales are those related to sports, battle, or games. The challenge with this mindset is it requires that one person wins, and the other loses. Instead of falling victim to a win-lose approach, what if you shared a common goal with your potential client? How might things change if the client felt that you were more committed to their success than making the sale?

Same Side Quadrant Journal

Same Side Quadrant journal

Are you going on business dates or doing business?

Too many people think the purpose of a meeting is to make or at least advance the sale. In reality, your goal is to determine if there’s a fit!

The Same Side Selling Quadrant Journal helps you maintain focus on gathering the right pieces of information during a business meeting to determine if an opportunity is real or not real.


Gratitude For The Same Side Selling Community

November 23, 2022

On this Thanksgiving special, I take a look back at this year and share my gratitude for clients and lessons learned.Join me on this episode as I share some key sales tips of this year and how thankful I am for all of you in the Same Side Selling community.Looking for more guidance and support…

The ONE Question Salespeople Need to Ask for Success

November 16, 2022

Have you been working on a deal for weeks but it feels like its dragging on and there doesn’t seem to be any urgency? You may be making the common mistake of not asking the one question for success. In this week’s episode, I share with you the one question to ask to determine whether…

The Worst Way to Cold Outreach

November 9, 2022

Are you doing cold outreach but getting zero responses? Cold outreach can be a great tool in generating new leads. However, it can also be detrimental to your business if you aren’t executing it properly. In this week’s episode, I share with you the many mistakes salespeople fall into when doing cold outreach and how…

Recruiting Is Selling Careers

November 2, 2022

When you are recruiting talent, are you searching for candidates who fit objective criteria? This is one common mistake across sales organizations when growing their sales teams. Although you do want to make sure you have a qualified candidate, you also want to make sure you are recruiting sales people who are looking for the…

3 Biggest Voicemail Mistakes in Sales

October 26, 2022

A voicemail is an opportunity for you to pique a potential client’s interest. However, many fall into common traps that inevitably set them up for failure. In this week’s episode, I am going to share with you 3 common traps I see sales people fall into with voicemails. Join me in this conversation as I…

Avoid The Sales Kickoff Meeting Traps

October 19, 2022

Are you making useful time with your sales kickoff meeting or are you just presenting your team with information you could deliver in a video or email? One of the biggest mistakes I see organizations make is not productively using their sales kickoff meeting to uncover what struggles or challenges they are facing.  You want…