On this episode of the Same Side Sellig podcast, I sit down for a conversation with author Jon Denn. We discuss the biggest and most harmful mistakes people make when it comes to attempting to achieve their goals, how you can begin to be and stay organized, and how to best maximize your time at work. We hope you can begin to implement some of these methods into your business and that you will see real results soon.
On today's episode of the podcast, I talk with Matt Kazam, a headlining comedian in Las Vegas who has spent over 30 years honing his craft. Matt shares how to inject comedic instincts into your business, the misconceptions of comedy in the sales world, and how to come up with jokes that work every time.
One thing that Matt and I discuss in depth is the necessary formula for creating the perfect joke for your business needs. It starts with storytelling. Matt says that is is extremely important to look for stories that make you human, and evoke commonality, not superiority.
Matt expands on this, saying "People hate information but love listening to stories. What if you could blend the two? Everyone has funny, common stories and they can relate!"
I know that you're going to enjoy listening to our discussion today, and I hope that you can take Matt's advice to utilize humor and comedy in your own business!
Listen to this episode and discover:
- The biggest misconceptions about humor in business.
- How comedy can be modified for marketing, sales, etc.
- Why the best jokes embrace commonality, not superiority.
- Why Las Vegas is changing so rapidly, and how comedy is taking on new forms.
- The true science of jokes and storytelling.
- And so much more…
Learn more at https://www.ianaltman.com/same-side-selling-podcast/
In this episode, I share some of my best strategies and methods for establishing, growing, and maintaining an effective business pipeline in the sales world, which leads to a more successful business.
Jill Konrath and I discuss why salespeople are so exhausted and weary all the time. She shares helpful insight and advice for ways to get your productivity back on track, so you can work more effectively.
Discover more at https://www.ianaltman.com/same-side-selling-podcast/
On this weeks' edition of the podcast, I speak with repeat guest, founder and CEO of Chief Listening Officers, Bob London. Bob and I discuss some of the marketing tactics, that somebody somewhere thought was a good idea, that actually don't build trust but instead repel your customers. Our hope is that you will listen to these "mistakes" and decide to go a different, more successful, direction in your marketing.
On this week's podcast, I speak with legendary speaker and multi-best-selling author, Mitch Joel. Mitch is the President of the Mirum Agency, a global digital marketing agency operating in close to 20 countries with over 2,000 employees, and he is regarded as one of the experts and pioneers when it comes to digital marketing.
Mitch and I talk about the biggest mistakes brands make when using technology (like they never have before), how you can make sure that your content stands out over other people, and what the difference is between someone that you sold to and a customer. We also go over how visible your technology should be to your clients, and the specific brands who are doing this really well that you can emulate.
On today’s edition of the podcast I speak with Craig Zawada who is Chief Visionary Officer at PROS, an organization that applies the latest technology to help customers drive incremental sales growth and profit.
Craig and I talk about the biggest mistakes people make when it comes to pricing, what factors you should look at to determine where your pricing might need to be adjusted up and down, how to use technology to move the needle, and also how important timing is when it comes to pricing. Craig shares that "Either companies don’t spend enough time on pricing or they spend it in the wrong way."
On this edition, I speak with Neen James about her latest book, Attention Pays: How to Drive Profitability, Productivity and Accountability. Her new book spotlights on the power of attention and absolute focus.
Neen and I also talk about the biggest misconception businesses have when it comes to attention, how to deal with people who want to have their cell phones out in meetings and the difference between each generation and how they understand attention. Neen shares that “In business we think we’re paying attention, but we’re not. We’re paying attention, but we’re paying attention to the wrong things."
I know you're going to love this discussion, and you're going to learn a ton from Neen James on this edition of podcast.
On today’s edition of the Grow My Revenue podcast, I speak with Joey Coleman. Joey is an expert on customer experience as well as helping organizations keep their best customers through enhancing their experience. He is also author of a new book, Never Lose A Customer Again. Joey and I talk about the greatest misconception when it comes to losing customers, different things you can do in social media and in person to create that lasting experience for customers, and the specific things you can do to earn referrals and drive repeat business.
On this week's edition of the Grow My Revenue podcast, I speak with Melissa Agnes. Melissa is the author of Crisis Ready. Building an INVINCIBLE Brand in an Uncertain World, and she is an expert and leading authority when it comes to crisis preparedness, reputation management and brand protection. We talk about the biggest mistakes people make when it comes to being prepared for a crisis, the timing and accuracy associated with healing a crisis, and the specific steps you can do to make sure your business is invincible.