Core Lessons
The CORE Lessons help you take a deeper dive into the core principles of Same Side Selling.
Objection Clinics
The Objection Clinics are a growing series of micro-lessons representing advanced topics.
Free
S3A Preview
The S3A Preview demonstrates 2 CORE lessons and 1 Objection Clinic Lesson.
Growth During a Crisis
A 3-part course to evaluate, qualify, and communicate in a crisis.
Tutorials – How to use S3A
Brief video tutorials on how to use the Same Side Selling Academy
Coach’s Corner
Monthly recorded coaching sessions with Ian and members
Outside Experts
A collection of smarty-pants experts I know sharing their wisdom about a variety of topics.
Same Side Advisor Academy
A concentrated 6-week program to earn attention and grow your practice aligned with clients' needs
Same Side Improv
A tool to practice real-world sales situations and reinforce skills